A frantic work pace can cause a burnout. So remember that business is a marathon, not a sprint. Just like with any company, operating an Internet Business can also be overwhelming. One of the major benefits of building a technology business in the last decade or so has been the rise of digital outsourcing. The classic form of outsourcing has always existed and has plenty of benefits. (i.e. getting other people to do the stuff you don’t want to). Over the last century, outsourcing has taken over industries like manufacturing & construction to the point where they are now completely reliant on it. However there wasn’t a digital equivalent until around 30 years ago. These past few years have seen outsourcing mould into something we call XaaS & make its way into all kinds of services offered to internet businesses.
XaaS stands for ‘Everything-as-a-Service’. It consists of companies offering affordable service packages/apps providing something as service subscriptions. Small Businesses have never had so many budget-friendly options for delegating tasks (like a boss). Outsourcing even the smallest task can give you so much free time to relax, develop ideas, network or take care of yourself. It allows you to work faster. XaaS companies will help you stay sane & even compete with much bigger companies (even on a budget! )
Check out some of our popular productivity posts:
If you can’t think of what tasks to delegate to your XaaS providers, here is a list of the most likely ones to get you started:
1. Backups for your documents
When was the last time you backed up the data on your work computer? If you don’t know, it’s time to automate your backups.
You can use a paid service like Cubbit or a freemium tool like Microsoft One Drive or Google Drive for PC backup and sync. Whatever you choose, get it set up early!
2. Accountancy & Bookkeeping
If you can only automate one task besides backups, make it your business accounting. Apps like FreshBooks, QuickBooks, and Sage can reduce your stress by keeping your records organized and helping you file your taxes correctly. Invoice2go is also an amazing on-the-go tool for sending professional invoices & taking payments. (requires a stripe account). Get set up with one of these platforms as early as possible & when April comes… you won’t be a fool.
3. IT support
You’re not really running your business if you’re stuck on tech support for hours. Start a relationship with a local tech repair shop now. Don’t sweat hardware/software issues, just give it to them. Let them handle it.
Choose a shop that can turn around your repairs quickly, send you someone if needed & can help you decide what hardware/software packages to buy.
4. Payment Protection
Your eCommerce platform probably comes with free built-in fraud protection, and it’s probably decent but no match for even a low level hacker. I can understand you keeping it cheaper if you’re just starting out but as soon as your platform passes a certain threshold, security can become a very real area of your business.
Look for a service that covers the cost of any chargebacks that slip through and that screens every order. That way their AI engine learns the difference between your good customers and even very clever hackers.
5. Paid advertising
Running even a simple ad campaign takes time, and the keywords and targeting have to be perfect.
By outsourcing your search ad campaigns to a PPC (pay-per-click) professional, you can save time and bring more new customers to your site.
6. Search engine optimization (SEO)
We write about SEO from time to time & you can always use services like SEMrush and their SEO Checker but SEO is a time consuming task & might not fit your schedule. Get in touch with a professional that has a good track record. They will build your SEO Campaign & optimize your site, so you don’t have to.
If you ship physical products, you are going to need to get this sorted, fast. There is nothing that loses customers quicker than poor shipping. Whether you begin a client partnership with a global leader like DHL or you pay a per package fee to a local logistics firm, just get this down.
8. Writing & Content
9. Virtual assistant services
These days, you don’t even have to handle email or scheduling. Virtual assistant services are everywhere & can keep you from stressing about the small stuff and take care of what matters most.
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