We write about branding, marketing, design & more!
Google’s 2021 Small Business Marketing Guide; Summarised.
88% of all internet searches are made on Google. Whether it’s Organic Search or Adwords, most of your traffic will be coming from Google. Here are a few tips on small business marketing from Google themselves. Pay attention.Read More
Tell your customers where to go!
You know when you walk into a coffee shop & don’t know where to stand, sit or order? A simple sign is all thats needed. Instructions. We all need them. Your website visitors are no different. In fact, the human brain is always on the lookout for signs & instructions. We are instinctively looking for signs showing us what to do next. Should your visitors sign up to your newsletter, buy your product or get in touch? If your website doesn’t included powerful call-to-action then its really quite flat for your audience. Make them dive into the next step. If its not clear what they should do, they’ll likely do nothing. Below we will be breaking down calls-to-action (CTAs) & their role in converting your web traffic into valuable business. We’ll also show you how to create strong CTAs that can get your more visitors.Read More