Doesn’t matter how long you’ve been in business or what your business does. You need to start blogging. Blogging drives traffic to your website. Create relevant content for your visitors and you can covert them into customers. It’s the most effective long-term marketing for any website. Out of all the marketing channels, blogging will give you the best ROI. Of course more business is the cherry on top but blogging also helps to develop your website in lots of technical behind-the-scenes ways. Creating a blog will help search engines to index your site and it’s pages. Indexing allows search engines to ‘file’ your content and quickly present it to users who enter relevant searches. Without being indexed, your site isn’t even in the filing cabinet! Thats why you’re not getting found in search engines.
You probably know this already, you know how important blogs are thats why your reading this. You want to know how to start a blog in 15 minutes. Ok, lets get started!
Starting your blog
Provided you’ve got a clear idea of what you want. These steps really can take just 15 minutes.
Step 1: Buy your domain (if necessary).
If you need a new domain for your blog, start here. Purchase your domain then move on to the next step. If you already have a website, this process might be even quicker. Just go to your website control panel (theme editor), add a blog page then skip to step 6.
Step 2: Join a powerful blogging platform
Lets skip the comparison because we are eating into your 15 minutes. The number 1 platform for blogging is Weebly. Join Weebly. It’s easy to use & has great support resources. Currently there are over 75 million wordpress sites. It’s dynamic & the use of plugins make the sites simple yet incredibly sophisticated.
There is a free version of Weebly but don’t bother with it. Get yourself the paid version, thank us later. Cloudrovia’s Managed Weebly is the best, most affordable option that comes with 24/7/365 support, behind the scenes configuration & added security. Our hosted sites are also the fastest weebly sites due to our infrastructure. We handle all the set-up and performance so you can get stuck into writing your blog content.
We won’t bore you to death with the other blog platforms. Other than Weebly, go for WordPress. No other platform is at the same level as these two. No matter which of the two you choose, Cloudrovia can host your site allowing your content delivered securely, via our cloud-performance server network.
Let’s assume you’ve gone with Weebly. Smart move.
Step 3: Host your blog
Cloud hosting is where you store all of your blog’s files. If your hosting server goes down, your blog goes down with it — so make sure to choose a host that has a 99.99% uptime guarantee.
If you want to spend more time choosing a cloud hosting provider, read this.
Step 4: Link your domain & blog
This step is fast & easy. If you’re starting your blog from scratch, it will be done for you, provided you completed the process with one provider. Once you completed this step you’re almost there.
Step 5: Choose your blog theme
Probably the most enjoyable of the steps, now you get to select various designs for your blog. Weebly has thousands of beautiful, responsive templates for your blog. Choose a solid theme that reflects what you want!
This step shouldn’t take long if you know what you’re after, so don’t over 15 minutes then complain to us.
Step 6: Create your first post
Don’t make this more daunting than it needs to be. Your first post can even be a ‘welcome to the blog’ post. Write whatever you feel comfortable too, but make sure to get content on the site as soon as you can. You can edit at a later date if needed. Once your first post goes live, you are now a blogger. Well Done. The next step is consistency, the success of you blog will depend on step 7.
Step 7: Distribute content, write more, repeat.
Ok. You’ve made it. It’s didn’t take long to get going now did it?! Ok if you want to get into more depth about blogging-for-business read this article we previously wrote on turning blogs into stable traffic/income.
Create a blogging schedule & stick to it. The benefits will hit once you’ve been posting consistently for several months so be patient and stick at it. If you don’t have the time or run out of ideas, you can hire a ghostwriter. No matter what you do, never stop blogging. Quality content is king. Think long-term, over the next 6-12 months you’ll build a healthy archive of blog content that will grow your business.
Steps 1-6 really should take you 15 minutes. Step 7 is a lifestyle.