A lot is changing in online retail, big brands are going D2C (Direct-to-Consumer), shopper behaviour is changing drastically every month & brick-mortar retailers are falling down the charts. (e.g. Ocado is now worth more than the top 3 physical UK supermarkets combined). With growth, comes competition. Small margins will make the difference & you’ll have to think outside the box to get ahead. Customer experience is key, after-sale engagement is important. Build a early rapport with your site visitors.
Below we’ve listed a few off-piste tips that might give you an edge on your competition: