We write about branding, marketing, design & more!
A picture is worth a thousand…Sales
We all know how important product images are. But recent data shows just how important. According to Weebly, over 75% of people say photos are very influential when deciding whether or not to buy something online. Things you can’t see, you won’t buy & things you can see more clearly or accurately represented, you are more likely to buy. Over 80% of shipper expect multiple different angles of products on their respective pages. The benefits of having professionally taken photos of your products has never been more clear.Read More
Is your website millennial friendly?
Every company known to man is currently scrambling to connect with millennials. If they aren’t they soon will be, it’s just a matter of time. This generation accounts for over $1.4trillion of annual spending power. Millennials are smart, they grew up online so staying authentic is the best route. They can see right through your bullshit. Millennials expect a solid UX, a website that has purpose and a site they can trust.Read More
Is it time to pack up & move somewhere new?
Have you hit a plateau & developed a lack of enthusiasm for your days? Maybe you’ve been dreaming of some place different, a home where things are perhaps easier for you (or at least more exciting). You want the days to fly by while you thrive at becoming the best you can be but right now days go round & round without ever igniting your spark. Deep down you know that you have more to offer this life. Your dreams seem way out of reach right now & you’ve tried every way of doing things yet nothing seems to go to plan. You’re not alone. It’s not you. You are living in the wrong place. It’s time to migrate your website.Read More
5 Income Streams for Web Designers.
You might be wondering how possible it is to create income streams from websites. Well today I’m writing to let you know it’s happening all day every day for millions of people. Rather than focussing on your own ideas & websites you can use your experience to give someone else a helping hand.Read More
How to build a brand.
Jeff Bezos famously said “Branding is what people say about you when you’re not in the room.” Sadly, what Jeff is referring to is gossip. To be fair to him, he’s never around when everybody talks about him so he’s just guessing. We’d define branding as a distinctive code of design that makes your business noticeable. Today the plan is to get you on the right track to finding, curating & deploying your branding techniques to give instant recognisability to your website(s).Read More
Work Smart. Here are the 3 types of clicks that Google values the most.
Are you wandering if your website engagement level affects your Google rank? It does. How they do it is still up for debate but we know one thing for sure. They factor clicks; not just any clicks, specifically click-throughs, long-clicks & last-clicks. Lets take a brief look at a few ways to improve your clicks & get the attention your brand deserves.Read More
11 Signs that you’re a lazy website owner.
Hey, wake up. Stop neglecting your site. It’s been the same in like forever. If your site could talk it would say “you never take me anywhere anymore”. No new functions, no new looks, no future plan, no new web hosting… serious. Do you want a divorce? Thats what you’re heading for. Don’t be upset when you don’t get the results from the work you didn’t do. Put the work in. Now. Your website isn’t just an online business card, it is your business. Get with the program. Take a look at your favourite websites, I guarantee they add features & change design regularly. That’s how you get the best out of a site. Put time into it. Blog, Design, Re-design, Test, Monitor, Plan, Act, Go!Read More
Achieve #1 on Google in 3 steps.
Google changes a lot. Quickly. They do however still use the same three factors for ranking a site. Get it right & the algorithm can send you to the moon!Read More
Does your brand have trust issues?
Have you built a flakey brand? Are people visiting your site & bouncing like a space hopper? There are lots of symptoms that your brand is having trust issues with your visitors. Don’t fret, it’s a short fix. You’ll need to make some changes to the way you’re presenting yourself. The cause is likely to be that you are focussing more on what you want to say, rather than what your visitors want to see. It’s okay. You need to reverse engineer you user experience. Below we’ve listed 7 things to change on your site to help increase trust in the online community. Believe us, these changes go a long way. Let take a look.Read More
The reason you’re not getting traffic on your beautiful website
This article is for the shallow websites out there, the pageant queens of the web, the ones who think it’s all about the looks. Sorry to tell you, but you’ve got no personality… Yes you’re proud of launching & you might look great, but on the world wide web we don’t speak gorgeous graphics & branding, we communicate in txt, html & xml. You’re going to need a revamp, so lets redesign your website. Google rewards sites that put in effort. This time around, try not to spend all your energy on the visuals. There are plenty of templates that make this step easy (you can launch a good looking site with very little effort these days, so do that). Instead, save your energy for the SEO. This should be the most important factor of your new website. Too many people launch websites that look smart but behind the scenes, in the source code, there is little to work with. It’s all smoke & mirrors. Don’t be that site. Don’t build a surface site, go deeper if you want google to acknowledge your presence.Read More